
Brand identity generator
An identity is more than a logo. It is how you sound, look and show up in a pitch. Astitva builds the full identity from your brief, so every piece agrees with the others.
No card needed. Used by founders in India and abroad.

A strong startup identity makes one clear promise and repeats it everywhere. That means the positioning line, the logo, the colours and the deck all point in the same direction.
Ten minutes about your product, customer and goals.
Positioning, audience, voice and proof points.
Colours, fonts and three logo routes.
Brand book and pitch deck in the same style.
Pay once for credits. Use them for any step.
One-time packs, plus GST in India. No subscription. Credits never expire.
| Step | Credits |
|---|---|
| Brand strategy from your brief | 10 |
| Three logo routes | 15 |
| Finished logo with usage rules | 15 |
| Written investor story | Free |
| Each designed slide | 10 |
The set of decisions that make a company recognisable: positioning, voice, logo, colours, fonts and how they are used together.
AI can draft the strategy and visual system quickly. Astitva does this from your brief, and you choose and refine each step.
Many founders launch with what Astitva makes. If you hire a designer later, the brand book gives them everything they need.
Strategy, logo, brand book and an investor deck that all match. Start with 50 free credits.
Start free