Strong versus weak
Same slide, two versions. Investors decide in seconds which kind of founder sent it.
- A full pricing page pasted onto a slide
- Revenue with no costs
- Five revenue streams at once
CSR partner and buyers pays ₹8,400 per woman trained. Payback in not applicable.
Sample slide for a fictional company · illustrative numbers- Who pays
- Price and frequency
- Cost to serve
- Payback
Anatomy of the slide
Who pays
CSR partner and buyers. Name the payer, not just the user.
Price and frequency
₹8,400 per woman trained, per cohort.
Cost to serve
₹8,400 cost per outcome, down 30%.
Payback
When a customer has paid back what it cost to win them: not applicable.
Questions social impact investors will ask next
Prepare these before the meeting. The answers belong in your appendix.
The most common gap in social impact decks is emotional stories with no outcome data.
Questions
What goes on the business model slide of a social impact pitch deck?
Who pays: CSR partner and buyers. Name the payer, not just the user.; Price and frequency: ₹8,400 per woman trained, per cohort.; Cost to serve: ₹8,400 cost per outcome, down 30%.; Payback: When a customer has paid back what it cost to win them: not applicable..
Are the numbers in the example real?
No. Saathi is a fictional company. The numbers show the format. Use your own.
What is the most common social impact pitch deck mistake?
Emotional stories with no outcome data.
Can Astitva make this slide for me?
Yes. Astitva writes your full investor story from a short brief for free, then designs each slide in your brand for 5 credits.
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