The five questions
Each answer is shown for our fictional fintech company, Lumen Pay, which makes uPI payments and credit for small shops. The numbers are illustrations. Swap in your own.
Which licence do you operate under, or which partner holds it?
Licensed via partner bank · RBI PA application filed March
Sample slide line · illustrative numbersHow do you handle fraud and defaults as you grow?
Fraud loss 0.08% of volume, down from 0.3% in Q1
Sample slide line · illustrative numbersWhy will customers trust a new name with their money?
Funds held with a scheduled bank · 4.7★ from 2,100 merchants
Sample slide line · illustrative numbersWhat is your take rate, and is it safe?
Blended take rate 0.9% · credit products at 2.4%
Sample slide line · illustrative numbersHow do you acquire customers cheaply?
62% of merchants come from distributor referrals
Sample slide line · illustrative numbersThe four numbers they check first
Before the questions, investors scan for these. Show each one by month, with dates, so the trend is easy to read.
The gap that costs fintech founders meetings
The most common gap in fintech decks is skipping the compliance slide, which is the first thing a fintech investor checks. Fix it before you send the deck.
Know your buyer
Your customers are people or businesses who move, borrow or save money. Name the first group you will win, and show why they pick you today.
Prepare the appendix
- Monthly metrics for the last 12 months
- Unit economics by customer group
- Your answer to each question above, with sources
Questions
What do investors look for in a fintech startup?
They start with these metrics: total payment volume or loan book, take rate or net interest margin, default or fraud rate, cost to acquire a customer. Then they test the five questions on this page.
What is the most common gap in fintech pitch decks?
Skipping the compliance slide, which is the first thing a fintech investor checks.
Are the numbers on this page real?
No. They are illustrations for a fictional company, Lumen Pay, to show what a strong answer looks like. Use your own numbers.
Can Astitva build my pitch deck?
Yes. Astitva writes your investor story from a short brief, in the order investors expect, and designs every slide in your brand. The written story is free.
Answer them before they ask
Astitva writes your investor story from a short brief, in the order investors expect, then designs every slide in your brand.
Start free with 50 credits