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Pitch deck · Agritech

The competition slide for an agritech pitch deck

Never say you have no competitors. Show what farmers, FPOs, traders or food companies use today, and why they switch. Here is Kheti Mitra's competition map.

KHETI MITRA · COMPETITION

Kheti Mitra is the only option that is both advice quality and strong on reach in villages

Sample slide for a fictional company · illustrative numbers
Advice quality →↑ Reach in villagesInput dealersGovernment extensionBig agri appsKheti Mitra

Strong versus weak

Same slide, two versions. Investors decide in seconds which kind of founder sent it.

What most decks send
CompetitionLots of words, no takeaway
  • "We have no competitors"
  • A table of ticks where you win every row
  • Logos of companies customers have never compared you with
What gets a meeting
KHETI MITRA · COMPETITION

Kheti Mitra is the only option that is both advice quality and strong on reach in villages

Sample slide for a fictional company · illustrative numbers
Advice quality →↑ Reach in villagesInput dealersGovernment extensionBig agri appsKheti Mitra
  • Pick real axes
  • Include alternatives
  • Place yourself honestly
  • Answer the follow-up

Anatomy of the slide

01

Pick real axes

Two things buyers care about: advice quality and reach in villages.

02

Include alternatives

Spreadsheets, doing nothing and the big incumbent all count.

03

Place yourself honestly

The empty corner should be earned, not drawn.

04

Answer the follow-up

How do you reach farmers at low cost?

Questions agritech investors will ask next

Prepare these before the meeting. The answers belong in your appendix.

How do you reach farmers at low cost?
What happens in a bad monsoon season?
Who pays, and when in the crop cycle?
Watch

The most common gap in agritech decks is ignoring seasonality in the revenue chart.

Questions

What goes on the competition slide of an agritech pitch deck?

Pick real axes: Two things buyers care about: advice quality and reach in villages.; Include alternatives: Spreadsheets, doing nothing and the big incumbent all count.; Place yourself honestly: The empty corner should be earned, not drawn.; Answer the follow-up: How do you reach farmers at low cost?.

Are the numbers in the example real?

No. Kheti Mitra is a fictional company. The numbers show the format. Use your own.

What is the most common agritech pitch deck mistake?

Ignoring seasonality in the revenue chart.

Can Astitva make this slide for me?

Yes. Astitva writes your full investor story from a short brief for free, then designs each slide in your brand for 5 credits.

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