Strong versus weak
Same slide, two versions. Investors decide in seconds which kind of founder sent it.
- One huge number from a report
- "We only need 1% of the market"
- No link between the market and your price
300,000 farmers we can reach first, worth ₹4,800 each a year
Sample slide for a fictional company · illustrative numbers- Start small
- Price it
- Show the next ring
- Cite sources
Anatomy of the slide
Start small
Count the farmers you can reach first: soybean and cotton farmers within reach of our 38 FPOs.
Price it
Multiply by what each pays a year: ₹4,800.
Show the next ring
Then the wider group: 2.4 million farmers in Maharashtra.
Cite sources
Put the source of every number at the bottom of the slide.
Questions agritech investors will ask next
Prepare these before the meeting. The answers belong in your appendix.
The most common gap in agritech decks is ignoring seasonality in the revenue chart.
Questions
What goes on the market size slide of an agritech pitch deck?
Start small: Count the farmers you can reach first: soybean and cotton farmers within reach of our 38 FPOs.; Price it: Multiply by what each pays a year: ₹4,800.; Show the next ring: Then the wider group: 2.4 million farmers in Maharashtra.; Cite sources: Put the source of every number at the bottom of the slide..
Are the numbers in the example real?
No. Kheti Mitra is a fictional company. The numbers show the format. Use your own.
What is the most common agritech pitch deck mistake?
Ignoring seasonality in the revenue chart.
Can Astitva make this slide for me?
Yes. Astitva writes your full investor story from a short brief for free, then designs each slide in your brand for 5 credits.
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