Strong versus weak
Same slide, two versions. Investors decide in seconds which kind of founder sent it.
- One huge number from a report
- "We only need 1% of the market"
- No link between the market and your price
1.1 million renters we can reach first, worth ₹9,000 each a year
Sample slide for a fictional company · illustrative numbers- Start small
- Price it
- Show the next ring
- Cite sources
Anatomy of the slide
Start small
Count the renters you can reach first: renters moving each year in Pune and Bengaluru.
Price it
Multiply by what each pays a year: ₹9,000.
Show the next ring
Then the wider group: 5 million renting households in top 8 cities.
Cite sources
Put the source of every number at the bottom of the slide.
Questions proptech investors will ask next
Prepare these before the meeting. The answers belong in your appendix.
The most common gap in proptech decks is a market slide with total property value instead of your revenue pool.
Questions
What goes on the market size slide of a proptech pitch deck?
Start small: Count the renters you can reach first: renters moving each year in Pune and Bengaluru.; Price it: Multiply by what each pays a year: ₹9,000.; Show the next ring: Then the wider group: 5 million renting households in top 8 cities.; Cite sources: Put the source of every number at the bottom of the slide..
Are the numbers in the example real?
No. Aangan is a fictional company. The numbers show the format. Use your own.
What is the most common proptech pitch deck mistake?
A market slide with total property value instead of your revenue pool.
Can Astitva make this slide for me?
Yes. Astitva writes your full investor story from a short brief for free, then designs each slide in your brand for 5 credits.
Get this slide made in your brand
Astitva writes your investor story from a short brief, in the order investors expect, and designs every slide in your colours and fonts.
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