Strong versus weak
Same slide, two versions. Investors decide in seconds which kind of founder sent it.
- Cumulative charts that hide a slowdown
- Ten metrics in tiny text
- Numbers with no dates
7,100 paying students, 64% still active in month 3
Sample slide for a fictional company · illustrative numbers- Headline the result
- One metric, by month
- Highlight the latest
- Add a proof point
Anatomy of the slide
Headline the result
Put the takeaway in the title: "7,100 paying students, 64% still active in month 3".
One metric, by month
Chart paid learners month by month, with dates.
Highlight the latest
Make the most recent month stand out.
Add a proof point
One customer logo or quote, if it fits.
Questions edtech investors will ask next
Prepare these before the meeting. The answers belong in your appendix.
The most common gap in edtech decks is claiming a huge market of every student in the country instead of the segment you can reach.
Questions
What goes on the traction slide of an edtech pitch deck?
Headline the result: Put the takeaway in the title: "7,100 paying students, 64% still active in month 3".; One metric, by month: Chart paid learners month by month, with dates.; Highlight the latest: Make the most recent month stand out.; Add a proof point: One customer logo or quote, if it fits..
Are the numbers in the example real?
No. Brightpath is a fictional company. The numbers show the format. Use your own.
What is the most common edtech pitch deck mistake?
Claiming a huge market of every student in the country instead of the segment you can reach.
Can Astitva make this slide for me?
Yes. Astitva writes your full investor story from a short brief for free, then designs each slide in your brand for 5 credits.
Get this slide made in your brand
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