Strong versus weak
Same slide, two versions. Investors decide in seconds which kind of founder sent it.
- A full pricing page pasted onto a slide
- Revenue with no costs
- Five revenue streams at once
Traveller pays ₹34,000 per trip. Payback in first trip.
Sample slide for a fictional company · illustrative numbers- Who pays
- Price and frequency
- Cost to serve
- Payback
Anatomy of the slide
Who pays
Traveller. Name the payer, not just the user.
Price and frequency
₹34,000 per trip, about once a year.
Cost to serve
₹24,500 per traveller in stay, guides and transport.
Payback
When a customer has paid back what it cost to win them: first trip.
Questions travel investors will ask next
Prepare these before the meeting. The answers belong in your appendix.
The most common gap in travel decks is no answer on customer acquisition cost.
Questions
What goes on the business model slide of a travel pitch deck?
Who pays: Traveller. Name the payer, not just the user.; Price and frequency: ₹34,000 per trip, about once a year.; Cost to serve: ₹24,500 per traveller in stay, guides and transport.; Payback: When a customer has paid back what it cost to win them: first trip..
Are the numbers in the example real?
No. Safarnama is a fictional company. The numbers show the format. Use your own.
What is the most common travel pitch deck mistake?
No answer on customer acquisition cost.
Can Astitva make this slide for me?
Yes. Astitva writes your full investor story from a short brief for free, then designs each slide in your brand for 5 credits.
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